Design. Develop. Refine.
A software house building and running platforms for companies in payments, healthcare and logistics. The same squad, month one to month thirty.
What continuity looks like
A services firm sells one thing that is hard to photograph.
Every competitor on your shortlist will tell you how many engineers they have. Here is the number that actually predicts how your project goes.
Who we build for
One name, cleared to be here. We do not list logos we cannot attribute.
What we do
Four practices, one delivery model.
Every engagement is staffed from the same bench and reports the same numbers, whichever practice it starts in.
Product Engineering
- Product strategy & discovery
- UX/UI design
- Web application development
AI Engineering
- AI readiness & roadmap
- LLM application development
- AI agents & workflow automation
Data & Cloud
- Data engineering
- Analytics & BI
- Cloud architecture
Teams & Delivery
- Dedicated squads
- Embedded engineers
- Offshore delivery centre
Case study
Eighteen months on one platform, shipping every week.
Weel runs last-mile delivery for pharmacies: an order raised at the counter, picked up by a courier, signed for at the door, reconciled against what was actually collected. We came in on the interface layer and stayed — the design system every screen is drawn from, order creation and dispatch, proof of delivery, and the reporting pharmacies hand to their own auditors.
Four engineers · month 30
- Release cadence
- every 4 days
- Uptime, trailing 12mo
- 99.98%
- Sprints delivered
- 14
The difference
Five things most firms will not put in writing.
We name the engineers.
You meet the squad before you sign, and the names on the proposal are the names in the standups.
We publish the numbers.
Lead time, release cadence and uptime go in the monthly report whether or not they flatter us.
We stay past launch.
Most of our work is month thirteen onward. Launch is the middle of an engagement, not the end.
We tell you what went wrong.
Every retro that reaches you includes the things we got wrong and what changed afterwards.
Your data sits where you need it.
Infrastructure is built and held in the country you choose, and the regions are written into the contract rather than described on a web page.
How we work
Three phases, because there are only three.
The tagline is the process. Competitors run five to seven phases because it fills a slide.
Design
Two to four weeks. We scope with the engineers who will build it, so the estimate comes from the people held to it.
Develop
Two-week increments, demoed to you, shipped behind flags. You see working software in week three, not a status deck.
Refine
The squad stays. Lead time comes down, the backlog gets shorter, and the same people know why every decision was made.
Engagement models
Three ways to work with us.
Pricing depends on the squad and the scope, so we quote after discovery rather than publishing a number we would have to walk back.
Dedicated squad
A standing team of three to eight, working only on your platform.
- Named engineers, fixed for the engagement
- Your rituals, your board
- Monthly continuity reporting
Embedded engineers
Our people inside your existing team, under your technical lead.
- Two-week onboarding
- Your process, your tooling
- Scale up or down at 30 days
Fixed-scope build
A defined outcome, a defined price, a defined date.
- Discovery before the number
- Milestone billing
- Warranty period after handover
Industries
Where we have done this before.
Selected work
Platforms still running.

A design system the product is assembled from
Pharmacy last-mile logistics. Two token files now generate every colour, type and spacing value in the product, with 16 documented components behind them.

Order creation rebuilt around the counter
Pharmacy last-mile logistics. Nine findings from a single client review shipped in one release, including the two that pharmacy staff raised first.

Proof of delivery, and the report that settles the argument
Pharmacy last-mile logistics. An eleven-column delivery report that resolves a disputed drop-off without an investigation.
Insights
What we have learned shipping this.
5 min readThe address, not the phone number
A finished form, a morning at the counter, and nine findings that shipped in one release.
6 min readA design system is mostly a deletion project
Two token files, sixteen documented components, and the unglamorous part nobody budgets for.
5 min readProof of delivery is a dispute-resolution feature
A signature is not proof. What a delivery record needs to carry to end an argument.
Start a conversation
Tell us what you are trying to ship.
You will get a reply from an engineer, not a form handler. If we are not the right firm for it, we will say so and tell you who is.
